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Harness the power of Bakuchiol the natural alternative to Retinol! This silky serum helps improve skin's brightness, tone, and texture while minimizing pores and diminishing fine lines. It's perfect for helping you achieve firmer, plump-looking skin using some of nature's best ingredients! It fights wrinkles, fine lines, evens out your skin tone, and can even ease breakouts. Other guys out there are a little too harsh for our liking. Bakuchiol is the real MVP when it comes to achieving skincare greatness.
Bakuchiol (Psoralea Corylifolia) Vegan
Native To: South Asia
Benefits: Bakuchiol is a natural plant-based alternative to retinol and has been shown to help reduce fine lines and wrinkles, improve tone and texture, and even skin pigmentation making your skin appear more radiant and youthful. Bakuchiol overflows with antioxidants, (you know these babies as your skin's bouncers, keeping free radicals at bay). It's most frequently used in skin care to reduce the visible signs of aging. It's antibacterial properties make it also an effective defense against acne and breakouts. Because of its gentler effect on the skin, many people prefer using bakuchiol skincare products instead of harsher, retinol-based ones.
Organic Aloe Vera (Aloe Barbadensis) Vegan
Native To: North Africa + Southern Europe
Benefits: Brimming with antioxidants Vitamin A, Vitamin C, and enzyme. Aloe Vera fights inflammation and soothes irritated and dry skin. Aloe also helps combat acne and eczema. Help nourish and soothe sunburns and small cuts. It has anti-inflammatory effects so it works great for inflammatory forms of acne, eczema, and psoriasis flare-ups.
Also Found in:
Hyaluronic Acid (Sodium Hyaluronate) Vegan
Native To: United States
Benefits: A wonderful hydrator, Hyaluronic Acid helps your skin soak up moisture like a sponge soaking up water. As we age, the amount of Hyaluronic Acid produced by our bodies tends to decrease. This nourishing ingredient helps prevent fine lines and wrinkles, helping keep that youthful glow. It's hydrating and aids in reducing redness or irritation on the skin. Adding this natural substance back into our skincare products helps our overall skin health tremendously!
Castor Seed Oil (Ricinus Communis) Vegan
Native To: Mediterranean + Eastern Africa
Benefits: Castor seed oil can help prevent aging, acne breakouts, and reduce puffiness all while hydrating and nourishing the skin. It carries antibacterial properties which help to treat acne as well as it is a natural moisturizer working wonders for your skin!
Niacinamide (Form of Vitamin B) Vegan
Native To: USA
Benefits: Niacinamide is a multitasking hydrator that leaves your skin looking bright, plump, and glowy. How does it work? It helps your skin produce more ceramides which hydrate and support your skins barrier. You'll notice tightened pores, improved elasticity and overall skin texture.
Also Found in:
Bilberry Fruit Extract (Vaccinium Myrtillus) Vegan
Native To: Northern Europe
Benefits: This fruit is antioxidant rich with soothing properties and antiinflammatory agents helping to alleviate redness or irritation on the skins surface. It also helps maintain your skins elasticity and moisture to the skin which helps tremendously in preventing signs of aging.
Babe, yes! We created this Bakuchiol face serum for everyone to enjoy. We use clean, effective ingredients that will never irritate your skin – we promise.
We used gentle yet effective organic ingredients in this Bakuchiol face serum that work to hydrate skin and prevent signs of aging without irritating even the most sensitive of skin types. Applying our Bakuchiol products won’t sting and will feel soothing on your skin every time!
Bakuchiol is a natural plant-based alternative to retinol and has been shown to help reduce fine lines and wrinkles, improve tone and texture, and even skin pigmentation making your skin appear more radiant and youthful. It overflows with antioxidants, (you know these babies as your skin's bouncers, keeping free radicals at bay). It's most frequently used in skin care to reduce the visible signs of aging. In addition, Bakuchiol has been shown to be effective against acne and has been shown to provide antibacterial protection. Because of its gentler effect on the skin, many people prefer using bakuchiol skincare products instead of harsher, retinol-based ones.
Bakuchiol is a derivative of the amazing South Asian plant Psoralea Corylifolia. This purple, plucky flower grows in a dry, warm climate with an appearance similar to that of the clover flower native to North America. Skincare companies extract derived from the leaves and seeds of the Psoralea Corylifolia or Babchi plant. It's native to East Asia, where it's been used in traditional Chinese medicine for centuries.
Bakuchiol is also known as 'Babchi' and sometimes 'Indian Ginsing' and can be found in supplements and skincare products all over the world, including skincare creams, toners, serums, oils, and more. It's antioxidant-rich ingredient (hear, "radiation barrier") that helps keep free radicals from having a frat party with your skin. Bakuchiol has been shown to improve the appearance of fine lines and wrinkles, uneven skin tone, dullness and rough texture. Bakuchiol belongs to a group of plant extracts known as Bakuchiols.
YouthRestoration Bakuchiol Face Serum Ingredients:
*Aloe Barbadensis (Aloe Vera) Leaf Juice, *Glycerin, Hyaluronic Acid, *Ricinus Communis (Castor) Seed Oil, Niacinamide, Bakuchiol, *Simmondsia Chinesis (Jojoba) Seed Oil, Shea Butter Ethyl Esters, Psoralea Corylifolia (Babchi) Seed Extract, Populus Tremuloides (Aspen) Bark Extract, Vaccinium Myrtillus (Bilberry) Fruit Extract, Tremella Fuciformis Sporocarp (White Jelly Mushroom) Extract, Melia Azadirachta (China Berry) Flower Extract, Coccinia Indica (Ivy Gourd) Fruit Extract, Solanum Melongena (Eggplant) Fruit Extract, Ocimum Sanctum (Holy Basil) Leaf Extract, Corallina Officinalis (Red Algae) Extract, Cyamopsis Tetragonoloba (Guar) Gum, Xanthan Gum, Fragaria Ananassa (Strawberry) Seed Oil, Euterpe Olercea (Acai) Fruit Oil, Leuconostoc/Radish Root Ferment Filtrate
*Certified Organic Ingredients
Girl, it doesn’t get any easier than this! Simply apply 2 pumps of our Bakuchiol face serum to your clean face every morning and night and enjoy the many benefits it has to offer!
Nope. We’re not fans of those nasties.
Babe, YES! In fact, BBE has created other products that contain Bakuchiol and that work swimmingly with this face serum. Check out our Bakuchiol toner!
I mean, you could. But this gem was especially formulated for the skin on your cute face. Some of our customers, though, love to use our serums to reduce signs of aging on their hands. Who knew?
Not strong, babe. You’ll enjoy a refreshing scent upon application that dissipates within a few seconds. No one wants a strong, annoying fragrance lingering around, #amirite?
Yes! Want to learn more? Get in touch at [email protected] to get started.
Nourishing Formulas
Potent Botanicals
Long-Lasting
Happiness Guarantee
Made in Small Batches in the USA
Uncompromising Glow
Indulge in every step of your ritual — from our radiance-boosting facial oils and calming shower steamers to ultra-hydrating lotions and weightless serums and sprays. Each formula melts seamlessly into your skin, never sticky, always gentle. Because your beauty routine should feel as good as it looks — pure, powerful, and uncompromising for your skin, your health, and the planet.
Potent Botanicals
Better-for-you ingredients with the best results. Every application is infused with nature's most powerful botanicals — the kind that hydrate, soften, and care for your skin while they build your color. Clean enough to feel good about, effective enough that you'll never look back.
Made in Small Batches in the USA
Each batch of our tanners is crafted in small quantities right here in the USA. Every bottle is fresher and safer, with obsessive attention to detail.
60-Day Happiness Guarantee
We're so sure you'll love our products, we give you 60-days to try it for a full money-back guarantee.
Better for you. Better for the planet.
Beauty by Earth is a certified plastic-neutral company. We're working to clean up plastics from the ocean. For every pound of plastic we produce, we clean up a pound of plastic from our oceans.
Thousands of Glowing Reviews
Join over 2 million customers who have purchased our self tanner. With over 45k 5-star reviews, we're sure you'll love them too.
A bakuchiol serum praised as a retinol alternative that customers said provides hydration, glow, and anti-aging benefits. Most loved the pleasant scent and natural ingredients. Mixed feedback on scent strength—some found it "amazing" while others found it "too strong." Some concern about quick drying and water content. Customers reported softer, brighter skin.
of this serum. My mature face needs all the moisture protection and anti-aging I can find. This serum provides a safe alternative to retinol AND it contains safe, natural ingredients. I like the way it feels on my skin, plus I like the peace of mind I have applying it.
It’s now become my ‘go to’ serum.
Thank you BBE!
Thank you SO much!!! <3
This serum does wonders to my skin. My friends called and told me that my skin complexion looks amazing and that they’ll love to use some of the products I am using. This is one is my favorite one from the YouthRestoration line.
This makes my skin feel nourished and it smells great!
Seems to dry pretty quickly, makes me wonder how much water this product contains.
Oh no! We're so sorry to hear that! Can you please send us an email so we can help you?
This is my 3rd bottle of this serum. Recently purchased the toner to use with.
Thank you so much for your loyalty and for choosing our YouthRestoration Bakuchiol Face Serum for the third time. We're glad to hear that you've also added our toner to your skincare routine. We hope you continue to enjoy the benefits of both products. <3
This is a great product and alternative to Retinol.
Thank you for sharing your feedback with us! We're so glad to hear that you're loving our YouthRestoration Bakuchiol Face Serum. Thank you for choosing our product! <3
I like the consistency and ingredients of this product. However the smell is so strong! I know theres no fragrance on the ingredients list… but i am suspicious. Never had a natural product smell so strong. My boyfriend said I smelled like a candle after I used it. I may have to inquire about a return or exhange…
We're so sorry the scent didn't work for you :( There's no artificial scents at all, no worries!
Feel free to email us about returns and refunds <3
Lovely! Really reverses the clock :)
Thank you!! <3
Love this serum. It seems to add a nice glow to the skin immediately!
Thank you so much!!! <3
I absolutely love the way it goes on my face. I love the smell of it. I definitely love the fact that there is not a bunch of chemicals that were created to help my aging skin. Stay healthier definitely one of my favorites.
Yay! We appreciate your feedback <3
This serum is perfect! Hydrating and anti-aging! This is a repurchase since I loved it so much! BBE products continue to win me over.
Thank you! Your support means a world to us!!! <3
I believe this product works well and makes my skin feel great. I have ordered multiple times!
Thank you SO much!!
I love this stuff! This is my third bottle and I will never not use it! It feels amazing going on and I have noticed a huge difference when using it. I even notice when I run out and then start using it again after getting a new bottle. I genuinely love this serum
Thank you so much, Taylor! We're over the moon hearing how much you love our Bakuchiol serum and the improvements you've seen. It's wonderful customers like you who make our day truly amazing. Keep glowing!
It makes my skin so smooth. Love this product,
Thank you so much, Cara! Thrilled to hear you're loving our Bakuchiol Face Serum and it's doing wonders for your skin. Your feedback made our day!
Fantastic!
Love this product. My skin feels amazing
Thank you so much!!!
Great!
Thanks a lot for taking the opportunity to provide your feedback, Mary. We appreciate your high rating!
Due to the incredible smell, I look forward to putting this on every time
We appreciate your support!
Great!
Thank you so much for sharing your feedback for our Bakuchiol serum!
Fantastic!
Thank you so much for sharing your feedback about this product!
I just got my serum in the mail and I can already feel a difference after 2 days! So excited to finish this bottle! Feels amazing on the skin!
We're so happy to hear how much you're loving our Bakuchiol Serum and its results
I love the way it makes my skin look. I put it on every morning and every night. It actually makes my face look brighter and is a great replacement for retinol. Retinol makes my face dry out and peel. This product does not do that at all.
As a man I believe this is vital. Feels great.
We're so happy you're loving our Bakuchiol face serum, thank you so much for sharing your feedback!
Absolutely love this serum!
Aww We're so happy to hear it! Thank you so much for taking the time to share your feedback
I love this serum! It's lightweight and goes on smoothly. I use this as part of layering for my night routine and can tell when I don't use it.
This serum is so good! It makes my face feel smooth and hydrated and I feel like it really tightens and brightens my face! I order 2 at a time because I cannot run out! I top it off in the morning with the moisturizer and it feels so luxurious.
A new staple in my skincare routine!
I’m so excited to have found this Bakuchiol serum!! I was using the TOUPS organic bakuchiol “nature’s retinol” serum and it is more than double the price. I just figured that’s what you have to pay until I found BBE. This serum smells so good and is so light and refreshing! I’m officially converted!
I really like this product and the whole Bukuchiol line. The smell is very pleasant and not over powering. My skin is moisturized and looking great.
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