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Best Glow Of Your Life

99% of customers surveyed would recommend Beauty by Earth

Shop TREATYOELF

4.8 ★★★★ • Based on 14,689 reviews

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  • Tube of Beauty by Earth Self Tanner Tanning Lotion on a beige background A side-by-side comparison of a woman modeling a light blue bikini top, with text at the bottom reading 'Sun-Kissed, Never Orange. Brynlee is using Medium shade (2 applications). BEST-SELLER
    Self Tanner Body Lotion
    $35.99
    Medium
  • Beauty by Earth Coffee Bean Eye Cream tube Before and after comparison of eye area with text indicating product's effect on puffiness and dark circles. AWARD-WINNER
    Coffee Bean Eye Cream for Dark Circles & Puffiness, Vegan Formula
    $25.99
    Target under-eye dark circles and puffiness with Coffee Bean Eye Cream—a vegan solution formulated for sensitive skin, designed to brighten and hydrate using natural, certified ingredients. This clean beauty essential helps revitalize tired-looking eyes in as little as two weeks, supporting healthy skin renewal without synthetic chemicals. Key Features & Specs Primary ingredients: Organic coffee seed extract (caffeine), aloe vera leaf juice, cranberry extract, vitamin A, jojoba oil Benefits: Reduces visible dark circles and puffiness; hydrates and strengthens the delicate eye area; brightens tired-looking eyes Skin compatibility: Tested suitable for all skin types, including sensitive and mature skin. Vegan & cruelty-free: No animal-derived ingredients, never tested on animals Save to use: Free from parabens, sulfates, synthetic dyes, and artificial fragrance.  Texture: Lightweight, fast-absorbing cream for daily AM/PM use Recommended Use Cases Daily brightening and hydration for those with mild to moderate under-eye circles Reducing appearance of puffiness after poor sleep or extended screen time Soothing and revitalizing for sensitive or mature skin seeking gentle, certifiably clean ingredients Layering under makeup to smooth the eye area without residue Long-term maintenance for users preferring vegan and cruelty-free skincare Frequently Asked Questions What makes coffee bean eye cream effective for dark circles and puffiness? Coffee seed extract delivers natural caffeine, supporting microcirculation and visibly reducing dark circles and under-eye puffiness. Aloe vera and antioxidants further soothe and hydrate, as confirmed by clinical customer surveys. How does this compare to aloe vera-based or retinol eye creams? Coffee bean eye cream offers targeted anti-puffiness and brightening without synthetic actives or risk of irritation—ideal for beginners and those with sensitive skin—while retinol/peptide formulas focus on wrinkle reduction but may increase sensitivity. Is this eye cream safe for very sensitive skin? Yes, the formula is dermatologist-reviewed for sensitive skin and free from synthetic fragrance, dyes, parabens, and sulfates. Always patch test before first use. How soon can I expect visible results? Most customers see brighter, less puffy eyes in 14–21 days with daily use. Are multipacks more cost-effective for long-term use? Multipack options offer a lower per-unit cost and ensure consistent use, which supports best results for long-term skin health. Packaging is fully recyclable.
  • Rose Quartz facial roller Woman using a face roller on her face with a blurred background 38% OFF
    Rose Quartz Roller
    $10.00
    Enhance your daily routine with our quartz roller. High-quality and a joy to use, our roller is the perfect way to show your skin a little extra love. It's the ideal self-care and relaxation gift for all the natural beauties on your list!
  • Bakuchiol Face Serum Two bottles of 'Beauty by Earth Youth Restoration Bakuchiol Face Serum , one with an old pump and the other with a new dropper, on a beige background. ANTI-AGING
    YouthRestoration Bakuchiol Face Serum
    $29.99
    Harness the power of Bakuchiol the natural alternative to Retinol! This silky serum helps improve skin's brightness, tone, and texture while minimizing pores and diminishing fine lines. It's perfect for helping you achieve firmer, plump-looking skin using some of nature's best ingredients! It fights wrinkles, fine lines, evens out your skin tone, and can even ease breakouts. Other guys out there are a little too harsh for our liking. Bakuchiol is the real MVP when it comes to achieving skincare greatness.
  • Green jade gua sha tool with 'Beauty by Earth' Person using a green gua sha tool on their skin 41% OFF
    Jade Gua Sha
    $11.99
    Gua Sha is the perfect way to take a moment and focus on yourself a little each day. Each of our gua sha stones are as unique as you. 
  • Face wash cleansing gel bottle A split-screen before-and-after comparison of a woman's face, showing a skincare cleansing result. The left side shows a more oily, textured complexion, while the right side shows a cleaner, matte finish. BEST-SELLER
    Superfruit & Sea Kelp Face Wash Gel for Oily & Combination Skin
    $28.99
  • Tube of Beauty by Earth Cleansing Face Scrub on a beige background Before and after comparison of a woman applying a skincare product to her face. STAFF PICK
    Vegan Cleansing Face Scrub (2-in-1 Exfoliating Scrub for Acne & Blackheads)
    $28.99
  • Self Tanner Body Mousse A side-by-side comparison photo of a woman showing her tan and modeling a light pink ruched bikini at a swimming pool. TRENDING
    Self Tanner Body Mousse
    $35.99
    Light
  • YouthRestoration Bakuchiol Face Toner BEFORE AFTER ACNE ANTI-AGING
    YouthRestoration Bakuchiol Face Toner
    $29.99
    Harness the power of Bakuchiol, the natural alternative to Retinol! This lightweight toner helps improve skin's brightness, tone, and texture while minimizing pores and diminishing fine lines. It's perfect for helping you achieve firmer, plump-looking skin using some of nature's best ingredients! Loaded with antioxidants and anti-inflammatory properties, this effective yet gentle ingredient will take your skincare game to the next level in an easy-to-apply toner! 
  • Makeup remover bottle with a beige background Makeup Remover
    Makeup Remover
    $21.99
    Our natural makeup remover makes it easy to say au revoir to even the most stubborn cosmetics. Carefully formulated to gently and naturally cleanse your complexion, our makeup remover lets you clear everything off your face‚ except your smile!
  • Sea Salt Spray Hair Texturizer bottle for natural volume and texture, vegan formula, on beige backdrop Sea Salt Spray Hair Texturizer before-after results on men's hair, showing enhanced natural waves
    Sea Salt Spray Hair Texturizer
    $19.99
  • Four organic lip balm tubes with different flavors on a beige background Lips before and after application with text 'Up to 24H Hydration', 'Made in USA', and USDA Organic logo.
    Organic Superfruit Lip Balm - (4 PACK)
    $11.99
    You'll love our Organic Superfruit Lip Balms. We take a few natural and non-GMO ingredients, mix them together with delicious flavors, and give you a balm that will make your chapped lips a distant memory.
  • Self Tanner Face Serum - Medium to Dark Before - After. One application, lasting results.
    Self Tanner Face Serum
    $29.99
    Light
  • Self Tanner Blending Body Brush White bikini worn by a model on a beige background
    Self Tanner Blending Body Brush
    $18.99
    Let this silky-soft brush do its magic to achieve an even, streak-free tan on those hard-to-blend areas. Just apply tanner, blend with the brush and voila, a gorgeous, natural-looking tan is heading your way! It's the perfect tool for blending tricky areas like hands, feet, knees, elbows, and face. Our vegan self tanner blending body brush is made with a sustainably sourced bamboo handle and the softest bristles you've ever felt!
  • Jar of vanilla lip scrub with a beige background Fall Face Care
    Organic Vanilla Lip Scrub
    $14.99
    You deserve a smile that always looks its best. Our organic vanilla lip scrub will give you just that. With naturally nourishing ingredients mixed with an enticing vanilla flavor, your smile will look (and feel) its absolute best.
  • Kabuki facial brush on a beige background Side-by-side comparison of a woman with and without makeup on a neutral background
    Self Tanner Kabuki Facial Brush
    $18.99
    Sometimes, the most difficult part about getting a great tan is achieving even coverage. Trust this silky-soft brush to make it easy for you! Just apply some of our vegan self tanner and blend with ease. Poof - you can have a beautiful tan year around in no time. Our vegan self tanners pair perfectly with this kabuki facial brush. The facial tanner brush features a sustainably sourced bamboo handle and 100% vegan bristles.
  • An open amber glass jar of lip scrub with a green label reading 'Lip Scrub mint' on a warm beige background. The scrub is visible at the top of the jar, and certification logos for Non-GMO Project and USDA Organic appear on the label. Organic Mint Lip Scrub - {{variant_title}} - Beauty by Earth 34% OFF
    Organic Mint Lip Scrub
    $10.00
    Treat your lips to a little pampering with our organic mint lip scrub. Naturally nourishing and deliciously flavored, to keep your smile looking (and feeling) its absolute best.
  • Self Tanner Body Tanning Spray - Medium to Dark Before - After. Develops in 6 hours.
    Self Tanner Body Spray
    $29.99
    Light
  • Collection of Organic Beeswax Lip Balms by Beauty by Earth on a beige background Before and after comparison of lips with a cosmetic product application.
    Organic Unflavored Lip Balm (4 PACK)
    $11.99
    There are two paths to the soft, healthy lips you are looking for. One filled with chemicals, petroleum, soy, and cheap fillers. The other crafted of the finest natural moisturizing ingredients. We know which path you'd rather take, that's why we created the best Natural Unflavored Lip Balm money can buy.
  • Beauty by Earth self-tanning water bronzing face mist bottle A split-screen beauty comparison showing a woman's face before and after makeup. The left side shows natural skin with light makeup, and the right side shows a sun-kissed, even-coverage look with blue floral earrings.
    Self Tanning Water Bronzing Face Mist
    $29.99
    Medium
  • Three tubes of peppermint lip balm with USDA Organic labels on a light gray background Before and after comparison of lips with a cosmetic product application.
    Organic Peppermint Lip Balm ( 4 PACK)
    $11.99
    There are two paths to the soft, moisturized lips you are looking for. One is filled with drying ingredients, petroleum, soy, and fragrance that will leave your lips parched and searching for more. The other is crafted with organic butters and oils that work to actually hydrate and restore moisture to your lips. We know which path you'd rather take, which is why we created our organic peppermint lip balm.
  • Two skincare products, a serum and a facial toner spray, from Beauty by Kairo on a light gray background. Before and after comparison of a woman's eye area with text promoting skin firmness.
    Hyperactive Anti-Aging® Vitamin C Duo
    $74.99
    Formulated with our exclusive HyperActive Anti-Aging blend, this powerful serum and toner duo gives your skin a barrier-boost to fend off environmental damage & free radicals, improve the appearance of fine lines, wrinkles, and loss of firmness. Get ready for that natural skin glow!
  • Reusable Microfiber Makeup Remover Pads (5-Pack) - Beauty by Earth Reusable Microfiber Makeup Remover Pads (5-Pack) - Beauty by Earth - Girl Using the Pads 43% OFF
    Reusable Microfiber Makeup Remover Pads (5-Pack)
    $10.85
    Stop filling up landfills with disposable makeup wipes! These eco-friendly microfiber makeup remover pads are reusable, washable, and incredibly soft. They are perfect for helping you gently remove makeup, oils, sweat, and dirt from the day's comings and goings. The 5 microfiber rounds stay strong for wash after wash. Just throw them in their 100% polyester laundry bag and wash away! Set includes 5 eco-friendly, reusable rounds and 1 polyester, drawstring laundry bag.
  • Three skincare products from Beauty by Earth on a beige background Hyperactive Anti-Aging Vitamin C Trio 11% OFF
    Hyperactive Anti-Aging Vitamin C Trio
    $116.97
    Infused with our exclusive HyperActive Anti-Aging Blend, this potent trio—serum, toner, and moisturizer—delivers everything your skin needs to stay resilient, radiant, and youthful. Each product in this collection is crafted to strengthen your skin’s natural barrier, helping it to defend against environmental damage and free radicals that contribute to premature aging. The serum penetrates deeply to smooth the appearance of fine lines and wrinkles, while the toner gently balances and refreshes, preparing your skin for optimal moisture absorption. The moisturizer seals in hydration, restoring firmness and elasticity for a plump, youthful look. Together, these formulas work in harmony to address signs of aging, leaving your skin with a luminous, natural glow that radiates health and vitality. Get ready to embrace your most radiant skin yet!
Formulations Made in the USA
Female-Founded
Leaping-Bunny Cruelty-Free
2+ Million Orders
Crafted in Small Batches
Happiness Guaranteed
Formulations Made in the USA
Female-Founded
Leaping-Bunny Cruelty-Free
2+ Million Orders
Crafted in Small Batches
Happiness Guaranteed
Free Shipping over $65

Free Shipping over $65

Get free shipping on USA* orders over $65

60-Day Guarantee

60-Day Guarantee

We're so sure you'll love it, we give you a 60-day money-back guarantee.

Free & Easy Returns:

Free & Easy Returns:

No hassle returns. We make it easy!

FAQ

Your Questions, Answered

Which shade of self tanner should I use: Light or Medium?

✨ How to easily choose the right formula for you by your skin tone's natural darkness.

1: Are you very fair? Burn easily? Choose our Light formula.

2: More yellow or caramel tones? Try our Medium formula.

Note: If you shopped with us before, Fair to Medium is now labeled Light and Medium to Dark is now labeled Medium.✨

Are all your products vegan?

The majority of our products are vegan with the exception of a few products that use boar hair or beeswax. We’re a certified cruelty-free company and are big animal lovers! If you have questions about how any of our products are developed, feel free to reach out at [email protected]

How do your BOGO coupons work?

Buy One, Get One (BOGO) Offers—When you use BOGO coupons at our store, you will need to first add all of the desired products to the cart. Once you’ve added the products and the coupon code, the coupon will give you the 2nd matching and/or lowest price item(s) for free.

(Note, in order to get BOGO to multiply, you must add all desired items. Once all are added, within every pair or every other product, the item of equal of lowest price will be discounted at checkout.

Please note, all desired products MUST be added to the cart before applying the code. BOGO can only work in pairs, meaning if you have 4 products in your cart you will receive 2 free. If you have 5 items in your cart, you will only receive 2 free. Please be sure to add items in sets of 2. Must add a minimum of 2 items for the code to work.)

 

How do I get Free Shipping on my order?

SHIPPING POLICY

ALL US* orders $65+ ship FREE!* We pride ourselves on fast, accurate delivery, and great service.

Need help? Give us a shout!

*Free shipping is restricted to the 48 continental states, excluding Hawaii, Alaska, and Puerto Rico.

How can I get freebies with my order?

We love freebies too!

1: Download our App and shop! We've always got freebies available on the app that unlock at various price points. On the app, you can CHOOSE which freebie you'd like if you've met the price threshold!

2: Checkout on our website and unlock cart freebies!
These change from time to time as does the price threshold to unlock them. PSST.. yes you can get more than one!

3: Subscribe to our Essentials Club! You'll get FREE, full-sized products on your 2nd and 4th renewals. PLUS, you'll unlock a bonus 200 beauty bucks in rewards (with $10 store credit) on your 5th renewal. Sounds good, amiright?

What is your return policy?

We're so sure you'll love your products that we offer a 60-day money-back guarantee and free, easy returns.

How do I apply to collaborate with your brand?

We're delighted you're interested in collaborating with us!

As a small business, we don’t currently offer paid content campaigns, but would be happy to send gifted products in exchange for posts or videos. You can also sign up to be an affiliate with us and earn cash when you bring in sales!

If that sounds amenable to you, please sign up here.

How do subscriptions work?

Our Subscriptions are super simple!

1: Select a delivery period that fits your needs (every 30 days, 45 days, 60 days, or 90 days.)

2: Save 15% off of your subscription. Better still, get FREE SHIPPING* when you order $65 or more!

3: You can pause or cancel your subscription at any time. Just log in to your account and click on manage subscriptions.


*Free shipping only applies to orders of $65 or more sent within any of the contiguous states within the USA. Does not apply to Alaska, Hawaii, or Puerto Rico.