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Hyaluronic Acid Serum
$29.99 $22.49

Barrier Protection Mineral Sunscreen Duo (SPF 50)
$57.98 $43.48

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Blue exfoliating gloves with packaging on a beige background

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  • Dry brush with natural bristles on a beige background Dry Brush With Cellulite Massager - Girl using it ⚡️SALE 69% OFF
    Dry Brush With Cellulite Massager
    $5.00
    Give your skin a chance to be its best! Our round body brush smooths, exfoliates, and rejuvenates, all with a few simple strokes. It is a seamless addition to any morning or evening routine.
  • Tube of Hyaluronic Acid Eye Gel on a beige background Before and after comparison of a woman's eye area with text indicating reduction of puffiness and fine lines. 65% OFF
    Hyaluronic Acid Eye Gel
    $10.00
    Looking to erase the signs of aging around your eyes? This Hyaluronic Acid Eye Gel is just what you need! The antioxidant-rich formula helps to smooth out puffiness and fine lines, while the cooling stainless steel applicator provides a soothing sensation.  So say goodbye to those tired-looking eyes and hello to youthful-looking skin!
  • Hyaluronic Acid Face Toner & Facial Mist bottle on a beige background Before and after HA Acid face toner 65% OFF
    Hyaluronic Acid Face Toner and Facial Mist
    $10.00
    This hyaluronic acid toner is one step in your routine that you'll never want to skip. Hyaluronic acid works to retain the moisture and elasticity in our skin. Spritz your way to a tighter, firmer, and more youthful-looking complexion. Oh and, don't forget to pair this gem with its equally amazing hyaluronic sidekicks from BBE.
  • Green jade gua sha tool with 'Beauty by Earth' Person using a green gua sha tool on their skin 41% OFF
    Jade Gua Sha
    $11.99
    Gua Sha is the perfect way to take a moment and focus on yourself a little each day. Each of our gua sha stones are as unique as you. 
  • Face wash cleansing gel bottle Before and after comparison of a woman's face with acne on the left and clear skin on the right. BEST-SELLER
    Superfruit & Sea Kelp Face Wash Gel for Oily & Combination Skin
    $28.99
  • Tube of Beauty by Earth Cleansing Face Scrub on a beige background Before and after comparison of a woman applying a skincare product to her face. STAFF PICK
    Vegan Cleansing Face Scrub (2-in-1 Exfoliating Scrub for Acne & Blackheads)
    $28.99
  • Tube of Beauty by Earth Face Wash Cleansing Gel on a beige background What makes our face wash better? Sulfate-free, non-drying and non-stripping. pH balanced, paraben-free, made in USA.
    Superfruits Face Wash (Travel Size)
    $17.99
    Made with the same nourishing fruit oils and extracts that purify and deeply nourish your skin, this face wash will help you balance and restores your skin's natural harmony. Designed for combination and oily skin, it cleanses while infusing your skin with essential nutrients, leaving it soft, supple, and revitalized. The convenient travel size makes it easy to pack, so you can maintain your skincare routine wherever you go. Dissolve impurities, remove dirt and excess oils, and enjoy the bounty of antioxidants and vitamins that promote a radiant complexion!
  • Facial Scrub - Superfruits & Calendula (Travel Size) Facial Scrub - Superfruits & Calendula (Travel Size)
    Facial Scrub - Superfruits & Calendula (Travel Size)
    $17.99
    Stop blackheads, blemishes, and breakouts in their tracks! With a balanced combination of chlorophyll, superfruit extracts, and hydrating ingredients, this 2-in-1 face wash and scrub gently cleans and exfoliates at the same time. Banish all your skincare woes with our 2-in-1 facial scrub that exfoliates and cleanses at once! Our secret weapon? A unique blend of chlorophyll, superfruit extracts, and hydrating ingredients. (It's like a juice cleanse for your face!)
  • Kabuki facial brush on a beige background Side-by-side comparison of a woman with and without makeup on a neutral background
    Self Tanner Kabuki Facial Brush
    $18.99
    Sometimes, the most difficult part about getting a great tan is achieving even coverage. Trust this silky-soft brush to make it easy for you! Just apply some of our vegan self tanner and blend with ease. Poof - you can have a beautiful tan year around in no time. Our vegan self tanners pair perfectly with this kabuki facial brush. The facial tanner brush features a sustainably sourced bamboo handle and 100% vegan bristles.
  • Self Tanner Blending Body Brush White bikini worn by a model on a beige background
    Self Tanner Blending Body Brush
    $18.99
    Let this silky-soft brush do its magic to achieve an even, streak-free tan on those hard-to-blend areas. Just apply tanner, blend with the brush and voila, a gorgeous, natural-looking tan is heading your way! It's the perfect tool for blending tricky areas like hands, feet, knees, elbows, and face. Our vegan self tanner blending body brush is made with a sustainably sourced bamboo handle and the softest bristles you've ever felt!
  • Boar Bristle Paddle Hair Brush with Detangling Pins from Beauty by Earth on a beige background Person holding a hairbrush with bristles against their hair, blurred background
    Paddle Boar Bristle Hair Brush
    $18.99
    Want shiny, healthy, manageable hair? No sweat. Our Boar Bristle Paddle Hair Brush detangles as it distributes the natural oils from your roots to the tip of your hair. No more breakage, no more split ends, not more frizz: just strong, healthy, beautiful hair.
  • Self Tanning Application Kit (3-Piece Set) Before and after comparison of a woman in a brown bikini against a neutral background.
    Self Tanning Application Kit (3-Piece Set)
    $18.99
    Skip the streaks – get the natural-looking tan you want with our self tanner mitts. This professional-grade applicator kit includes everything you need for a perfect tan, including self tanner applicator mitts for the body and face and an exfoliating mitt. VERSATILE 3-PIECE SET - The tanning mitt set features a mitt for self tanner, tanning glove for face application, and an exfoliating mitt to prep your skin for a flawless suntan.
  • Boar bristle hair brush with packaging on a beige background Person using a wooden hairbrush on their hair
    100% Boar Bristle Hair Brush
    $19.99
    Give your hair a health and shine boost with this 100% boar bristle hair brush. Natural beauties love boar bristles for their ability to decrease frizz and breakage, stimulate hair growth, and redistribute your head's natural oils. Unlike our Boar Bristle Hair Brush with detangling nylon bristles, this brush is made exclusively with boar bristles. With a few gentle strokes, you'll be moving oils from the top of your head down through your strands, moisturizing those lovely tresses. No more breakage, no more split ends, not more frizz: just strong, healthy, beautiful hair!
  • Beauty by Earth - Self Tanner Mousse - Single / Fair to Medium - 221ml Self Tanner Mousse (Light)
    Self Tanner Mousse (Light)
    $34.99
  • Beauty by Earth Self Tanner Mousse bottle on a beige background Before and after comparison of a person wearing a white bikini.
    Self Tanner Body Mousse (Travel Size)
    $24.99
    Light
  • Beauty by Earth Coffee Bean Eye Cream tube Before and after comparison of eye area with text indicating product's effect on puffiness and dark circles. AWARD-WINNER
    Coffee Bean Eye Cream for Dark Circles & Puffiness, Vegan Formula
    $25.99
    Target under-eye dark circles and puffiness with Coffee Bean Eye Cream—a vegan solution formulated for sensitive skin, designed to brighten and hydrate using natural, certified ingredients. This clean beauty essential helps revitalize tired-looking eyes in as little as two weeks, supporting healthy skin renewal without synthetic chemicals. Key Features & Specs Primary ingredients: Organic coffee seed extract (caffeine), aloe vera leaf juice, cranberry extract, vitamin A, jojoba oil Benefits: Reduces visible dark circles and puffiness; hydrates and strengthens the delicate eye area; brightens tired-looking eyes Skin compatibility: Tested suitable for all skin types, including sensitive and mature skin. Vegan & cruelty-free: No animal-derived ingredients, never tested on animals Save to use: Free from parabens, sulfates, synthetic dyes, and artificial fragrance.  Texture: Lightweight, fast-absorbing cream for daily AM/PM use Recommended Use Cases Daily brightening and hydration for those with mild to moderate under-eye circles Reducing appearance of puffiness after poor sleep or extended screen time Soothing and revitalizing for sensitive or mature skin seeking gentle, certifiably clean ingredients Layering under makeup to smooth the eye area without residue Long-term maintenance for users preferring vegan and cruelty-free skincare Frequently Asked Questions What makes coffee bean eye cream effective for dark circles and puffiness? Coffee seed extract delivers natural caffeine, supporting microcirculation and visibly reducing dark circles and under-eye puffiness. Aloe vera and antioxidants further soothe and hydrate, as confirmed by clinical customer surveys. How does this compare to aloe vera-based or retinol eye creams? Coffee bean eye cream offers targeted anti-puffiness and brightening without synthetic actives or risk of irritation—ideal for beginners and those with sensitive skin—while retinol/peptide formulas focus on wrinkle reduction but may increase sensitivity. Is this eye cream safe for very sensitive skin? Yes, the formula is dermatologist-reviewed for sensitive skin and free from synthetic fragrance, dyes, parabens, and sulfates. Always patch test before first use. How soon can I expect visible results? Most customers see brighter, less puffy eyes in 14–21 days with daily use. Are multipacks more cost-effective for long-term use? Multipack options offer a lower per-unit cost and ensure consistent use, which supports best results for long-term skin health. Packaging is fully recyclable.
  • Tube of Beauty by Earth Self Tanner Tanning Lotion on a beige background Before and after comparison of a woman wearing a black arm sleeve and a blue bikini.
    Self Tanner Body Lotion (Travel Size)
    $27.99
    Medium
  • Tube of Beauty by Earth Cleansing Face Scrub on a beige background Before and after comparison of a woman applying a skincare product to her face. STAFF PICK
    Cleansing Face Scrub (4 oz)
    $28.99
    Scrub away dirt and oils to reveal your natural, flawless radiance. Our 2-in-1 facial scrub, enriched with nourishing chlorophyll and potent super fruit extracts, luxuriously cleanses and exfoliates to reveal a rejuvenated complexion. This exquisite formulation is designed to dissolve impurities and gently polish your skin, preventing blackheads, blemishes, and breakouts with every use. Experience the transformative blend of hydrating ingredients that makes our scrub not just a treatment, but a revitalizing ritual for your skin. Now available in Travel-Size—perfect for maintaining luminous skin on-the-go.
  • Tube of Beauty by Earth Face Tanner Lotion on a beige background Face Self Tanner Lotion - Vegan Ingredients for Sensitive Skin BEST-SELLER
    Face Self Tanner Lotion - Vegan Ingredients for Sensitive Skin
    $29.99
    Light
  • Hyaluronic Acid Serum bottle with blue label on beige background Hyaluronic Acid Serum ⚡️BACK IN STOCK
    Hyaluronic Acid Serum
    $29.99
    Ready to get radiant? Look no further than this mighty serum! Hyaluronic Acid Serum hydrates skin by attracting and locking in moisture. It plumps, firms, and smoothes skin while diminishing fine lines and wrinkles, giving your face the dewy, youthful glow of yesteryear.
  • Vitamin C Serum Bottle Two bottles of Beauty by Earth Vitamin C serum, one with an old pump and the other with a new dropper, on a beige background. STAFF-PICK
    Hyperactive Anti-Aging Vitamin C Serum
    $29.99
    Say goodbye to dull skin and hello to a firmer, more youthful complexion! Our HyperActive Anti-Aging Vitamin C Serum is formulated to not only protect against external damage and free radicals, but also reduce fine lines and wrinkles. You'll be glowing in no time!
  • Self Tanner Face Serum - Medium to Dark Before - After. One application, lasting results.
    Self Tanner Face Serum
    $29.99
    Medium
  • Balance & Restore Luxury Face Oil Before and after comparison of a person's face with text indicating skincare results. 26% OFF
    Balance & Restore Luxury Face Oil
    $29.99
    Your skin craves harmony. Balance & Restore Face Oil is expertly crafted with potent botanicals to deeply nourish, hydrate, and restore your complexion. Designed to soothe irritation, reduce redness, and replenish moisture, this lightweight yet powerful elixir absorbs effortlessly—leaving your skin calm, radiant, and beautifully balanced. This oil offers subtle woodsy notes of Rosemary, Frankincense, and Myrrh. Each use not only rejuvenates your skin but also connects you with the calming essence of nature. We intentionally priced this exquisite oil at 1/3 of the average price similar blends from other brands.  Deeply Nourishing: Enriched with Jojoba and Argan Oils, this luxurious face oil deeply moisturizes, leaving skin silky and smooth. Skin Tone Correction: Enhanced with Rosehip Oil, rich in Vitamin C, it works effectively to even out skin tone and reduce redness, making it ideal for managing rosacea and acne. Reduce Appearance of Acne: Contains Gotu Kola and Eyebright Extracts, known for their soothing properties, helping to calm inflammation and reduce the appearance of acne. Youthful Complexion: Features Gotu Kola and Eyebright Extracts, known for their soothing and rejuvenating effects, helping to reduce fine lines and promote youthful skin. Protective Antioxidants: Packed with Green Tea and White Tea Extracts, providing antioxidant protection against environmental stressors.
  • Jar of Hyaluronic Acid Face Cream with 'Beauty by Earth' branding on a beige background girl holding hyaluronic acid face cream
    Hyaluronic Acid Face Cream
    $29.99
    Are regular moisturizers just not cutting it for you? This hyaluronic acid face cream will have you waking up with radiant and hydrated skin in no time. Hyaluronic acid works to smooth the skin and is a serious wrinkle fighter. Sleep your way to plumper, firmer skin, and watch fine lines disappear. It's that easy!
Formulations Made in the USA
Female-Founded
Leaping-Bunny Cruelty-Free
2+ Million Orders
Crafted in Small Batches
Happiness Guaranteed
Formulations Made in the USA
Female-Founded
Leaping-Bunny Cruelty-Free
2+ Million Orders
Crafted in Small Batches
Happiness Guaranteed
Free Shipping over $65

Free Shipping over $65

Get free shipping on USA* orders over $65

60-Day Guarantee

60-Day Guarantee

We're so sure you'll love it, we give you a 60-day money-back guarantee.

Free & Easy Returns:

Free & Easy Returns:

No hassle returns. We make it easy!

FAQ

Your Questions, Answered

Which shade of self tanner should I use: Light or Medium?

✨ How to easily choose the right formula for you by your skin tone's natural darkness.

1: Are you very fair? Burn easily? Choose our Light formula.

2: More yellow or caramel tones? Try our Medium formula.

Note: If you shopped with us before, Fair to Medium is now labeled Light and Medium to Dark is now labeled Medium.✨

Are all your products vegan?

The majority of our products are vegan with the exception of a few products that use boar hair or beeswax. We’re a certified cruelty-free company and are big animal lovers! If you have questions about how any of our products are developed, feel free to reach out at [email protected]

How do your BOGO coupons work?

Buy One, Get One (BOGO) Offers—When you use BOGO coupons at our store, you will need to first add all of the desired products to the cart. Once you’ve added the products and the coupon code, the coupon will give you the 2nd matching and/or lowest price item(s) for free.

(Note, in order to get BOGO to multiply, you must add all desired items. Once all are added, within every pair or every other product, the item of equal of lowest price will be discounted at checkout.

Please note, all desired products MUST be added to the cart before applying the code. BOGO can only work in pairs, meaning if you have 4 products in your cart you will receive 2 free. If you have 5 items in your cart, you will only receive 2 free. Please be sure to add items in sets of 2. Must add a minimum of 2 items for the code to work.)

 

How do I get Free Shipping on my order?

SHIPPING POLICY

ALL US* orders $65+ ship FREE!* We pride ourselves on fast, accurate delivery, and great service.

Need help? Give us a shout!

*Free shipping is restricted to the 48 continental states, excluding Hawaii, Alaska, and Puerto Rico.

How can I get freebies with my order?

We love freebies too!

1: Download our App and shop! We've always got freebies available on the app that unlock at various price points. On the app, you can CHOOSE which freebie you'd like if you've met the price threshold!

2: Checkout on our website and unlock cart freebies!
These change from time to time as does the price threshold to unlock them. PSST.. yes you can get more than one!

3: Subscribe to our Essentials Club! You'll get FREE, full-sized products on your 2nd and 4th renewals. PLUS, you'll unlock a bonus 200 beauty bucks in rewards (with $10 store credit) on your 5th renewal. Sounds good, amiright?

What is your return policy?

RETURNS POLICY
Love it or get your money back!If you’re not satisfied with your purchase you can return it within 30 days – HASSLE FREE and we will refund the original purchase price of the product. It’s really that simple.

HOW IT WORKS
1. Email [email protected] your return request with the following information:a. Contact information (name, phone number, email address)b. Place of Purchase (Website, Amazon, etc.)c. Order Numberd. Item Purchasede. Reason for Return

2. Beauty by Earth will email you a shipping label to return the item.

3. Mail your return, using the label provided, back to Beauty by Earth with the following included in the shipment:

a. Original Purchase Receipt

b. A Note Stating Reason for Return

Refunds are processed within 2 to 5 days and will be re-credited to the original method of payment.

Please note the following items are non-refundable:

-Original Shipping Charges and Shipping Protection Charges

-Gift Cards

-Beauty Bloopers

-Gifts, freebies, or samples.

How do I apply to collaborate with your brand?

We're delighted you're interested in collaborating with us!

As a small business, we don’t currently offer paid content campaigns, but would be happy to send gifted products in exchange for posts or videos. You can also sign up to be an affiliate with us and earn cash when you bring in sales!

If that sounds amenable to you, please sign up here.

How do subscriptions work?

Our Subscriptions are super simple!

1: Select a delivery period that fits your needs (every 30 days, 45 days, 60 days, or 90 days.)

2: Save 15% off of your subscription. Better still, get FREE SHIPPING* when you order $65 or more!

3: You can pause or cancel your subscription at any time. Just log in to your account and click on manage subscriptions.


*Free shipping only applies to orders of $65 or more sent within any of the contiguous states within the USA. Does not apply to Alaska, Hawaii, or Puerto Rico.