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Face Self Tanner Lotion
Give your face that beach glow without leaving...
Shade: Fair to Medium
A luxurious facial tanner designed for sensitive, dry, or breakout-prone skin.
This silky, light-weight facial lotion illuminates your face with a gentle, bronzed glow. It's hand-crafted with natural and vegan ingredients that hydrate and repair skin without clogging pores or causing breakouts.
Deepen your bronze one layer at a time until you reach your prefect shade. The weightless, soft formula melts seamlessly into skinânever greasy, irritating, or pore-clogging. In 6 to 8 hours, a soft radiance developsâsubtle, believable, and confidence-boosting.
Crafted with potent botanicalsâwitch hazel to refine, pomegranate to defend, aloe vera to soothe, and sugar beetâderived DHA for the most natural-looking colorâit nourishes while it tans. Free from synthetic dyes, harsh chemicals, or artificial fragrances, itâs gentle enough for sensitive, dry, or breakout-prone skin. Instead of nasty chemical smells, enjoy an essential-oil infused whisper of coconut.
Select the formula that flatters your natural complexion: Fair to Medium for cooler undertones, Medium to Dark for warmer undertones. For the ultimate experience, pair it with our Self Tanner Body Lotion for a seamlessly bronzed finish from head to toe.
While it is not certified organic, our natural self tanner is made up of 81% water and certified organic ingredients, the other 19% are naturally derived ingredients and it does not include any harmful additives.
The active ingredient in our face self tanner is DHA, a sugar derivative that gives the top layer of the skin a bronzed glow. Non-GMO and overflowing with plant-based goodness. Itâs backed up by a carefully selected combination of supporting ingredients, including organic aloe vera leaf juice (for luscious hydration), organic shea butter (for maximum moisturization), and organic pomegranate and cranberry extract (because who doesnât love some extra antioxidants in their self tanner?).
Our face self tanner is formulated for specially for the needs of the face and is non-comedogenic, has a slightly lower amount of DHA, and doesn't contain coconut oil. For skin prone to breakouts, coconut oil can be too heavy, hence our removing it from our face self tanner formula. The face forumla also tends to feel a bit lighter than the body tanner. If you have sensitive or acne-prone skin, we highly recommend trying the face self tanner for your face.
We canât pinpoint the exact number of days â that will vary based on your application method, skin type, and how often you reapply. Many of our customers who have left self tanner reviews report that their tan lasted 3-5 days. Since your face's skin tends to cycle at a faster rate than the rest of your body, be prepared to reapply to your face before needing to reapply to your body.
Any self tanner will leave streaks if itâs not used correctly, but with good technique, our face self tanner is primed to give you an even glow. If you really want great results, our spa-quality self tanner applicator mitts are your best bet.
You can absolutely try! It wonât hurt :) Our face self tanner is formulated for the face as its non-comedogenic, has a slightly lower DHA, and no coconut oil. But you can use it on your body if youâd prefer :)
Our face self tanner can provide great color, but it wonât protect you from the sun as it does not contain SPF ingredients. Make sure to keep up with your sunscreen routine no matter how often you use our tanner.
Absolutely. Self tanning is a much safer alternative to spending time in the sun or in tanning beds. Exposure to UVA and UVB radiation can cause premature aging, including age spots, fine lines, wrinkles, freckles, and more. With enough time it can leave your skin looking tough and leathery. And donât even get us started on the cancer risk⌠No way around it â self tanning with a natural tanner is the best way to go.
Our face self tanner uses all-natural ingredients that are gentle on sensitive skin. However, with any new product, itâs always a good idea to do a patch test before using it on larger areas. Take a look through our self tanner reviews to find out how other customers with sensitive skin reacted â the response has been overwhelmingly positive.
As often as needed! Keep an eye on your tan, and when it starts to fade go ahead and reapply. Most customers find that their tan lasts about 3-5 days before fading, but if you notice a difference sooner, thereâs no reason not to reapply.
Nope. This baby won't stain clothing, towels, or pillowcases since it has no dyes of any kind. However, if you want to wash it off, feel free to! Just make sure you've let it sit on your face for at least 15 minutes.
Start by exfoliating your face. Use a facial scrub or cleansing brush to gently get rid of dead skin cells (try our facial scrub for a great, natural exfoliator). This will help make sure your facial tan lasts as long as possible.
When youâre ready, apply a thin layer of face self tanner lotion evenly over your face and all the way up into your hairline. Donât forget your neck and blend behind your ears and all the way down to your chest. If you have very blonde hair, it is a good idea to put a moisturizer into your hairline. For application, we recommend using our self tanning application kit or a makeup brush for easier application and to avoid your hands getting product on them. Always wash your hands immediately after tanning. Your skin should reach your desired color within six hours.
Moisturize and hydrate your skin morning and night. This will help your tan last longer. Your tan lasts as long as your skin cells, so when they turn over (exfoliate) the tan will start to fade. We find that reapplying your face self tanner every 3-4 days is best for maintaining color, but do what works best for you. Enjoy!
Face Self Tanner Ingredients (All Shades)
Water, *Aloe Barbadensis (Aloe Vera) Leaf Juice, Glycerin (Vegetable), Dihydroxyacetone (DHA), Dicaprylyl Carbonate, Cetearyl Olivate (and) Sorbitan Olivate, Isostearyl Isostearate, *Butyrospermum Parkii (Shea Butter), *Camellia Oleifera (Japenese Green Tea) Leaf Extract, *Punica Granatum (Pomegranate) Extract, *Hamamelis Virginiana (Witch Hazel) Extract, *Vaccinium Macrocarpon (Cranberry) Fruit Extract, *Simmondsia Chinensis (Jojoba) Seed Oil, *Argania Spinosa (Argan) Kernel Oil, Magnesium Stearate, Radish Root Ferment Filtrate, Citric Acid, Vanilla Tahitensis (Vanilla) Fruit Extract
*Astrix Indicates Certified Organic Ingredients
Results Don't Lie.
They used our Self Tanner Body Lotion for 30 daysâat least once a week. The verdict? Glowing. The results speak for themselves.
93%
felt more confident in their own skin after using our self tanner.*
93%
experienced a significant improvement in their overall skin glow.*
86%
rated the texture of our lotion as excellent.*
100%
experienced no skin irritation or allergic reactions, confirming the productâs gentle formulation.*
92%
rated this self tanner as excellent compared to other tanners theyâve used in the past.*
*of those surveyed.
Naturally, the best tan you've ever had.
Flawless Glow

Potant Botanicals
Lasts for Days
Happiness Guarantee
Made in Small Batches in the USA
Glow On. Zero Orange.
No streaks. No orange. Just your best skin, bronzed and beautiful. Enjoy ever second of tanning with our rich lotions, silky mousses, and light-weight sprays and drops. And best of all, no one will believe it's fake.
Potent Botanicals
Better-for-you ingredients with the best results. Every drop is infused with natureâs most powerful botanicals.
Made in Small Batches in the USA
Each batch of our tanners is crafted in small quantities right here in the USA. Every bottle is fresher and safer, with obsessive attention to detail.
60-Day Happiness Guarantee
We're so sure you'll love our self tanners, we give you 60-days to try it for a full money-back guarantee.
Better for you. Better for the planet.
Beauty by Earth is a certified plastic-neutral company. We're working to clean up plastics from the ocean. For every pound of plastic we produce, we clean up a pound of plastic from our oceans.
Thousands of Glowing Reviews
Join over 2 million customers who have purchased our self tanner. With over 45k 5-star reviews, we're sure you'll love them too.
Switch to a Better Tan
You'll be shocked how many people will think your tan is the real thing.Â

45k+ 5-Star Reviews

Fast Shipping from Carrollton, TX
Free & Easy Returns

Excellent Customer Service

Try it for 60 Days
Your Sun-Kissed Glow Awaits

