Read the Privacy Policy
Hyaluronic Acid Serum
Barrier Protection Mineral Sunscreen Duo (SPF 50)
60-DAY Money back guarantee
Give your face that beach glow without leaving home. Our vegan and cruelty-free face self tanner lets you build your tan one layer at a time to get your ideal level of bronze without any dyes or harsh fragrance. Best of all, it won’t clog pores or trigger breakouts. You’ll get a oh-so-forgiving glow that will hide acne, scars, and discoloration while giving you a confidence boost.
✨ Choose the right formula for you by your skin tone's natural darkness. Are you very fair? Choose our Fair to Medium formula. More caramel tones? Try our Medium to Dark formula. Note: If you're an avid BBE user, our original Face Self Tanner is now considered the Light-Medium!✨
Aloe Vera (Aloe Barbadensis) Vegan
Native To: North America + Southern Europe
Benefits: Brimming with antioxidants Vitamin A, Vitamin C, and enzyme. Aloe Vera fights inflammation and soothes irritated and dry skin. Aloe also helps combat acne and eczema. Help nourish and soothe sunburns and small cuts. It has anti-inflammatory effects so it works great for inflammatory forms of acne, eczema, and psoriasis flare-ups.
Also Found in:
Shea Butter (Butyrospermum Parkii) Vegan
Native To: Africa
Benefits: Filled with vitamins and fatty acids, shea butter softens, conditions, and moisturizes skin all while combating inflammation. It gives a little extra love to that dry skin and nourishes it thoroughly. It gives a little extra love to that dry skin and nourishes it thoroughly.
Also Found in:
Cranberry Fruit Extract (Vaccinium Macrocarpon) Vegan
Native To: North America
Benefits: This jolly red berry is brimming with Vitamin C—an essential nutrient to boosting collagen production and improving skin’s elasticity. It also helps give oxygen to your skin, giving it a soft, youthful glow.
Also Found in:
Japenese Green Tea (Camellia Oleifera) Vegan
Native To: Asia
Benefits: Japanese Green Tea does wonders for sensitive skin! Pumped with antioxidants, Green Tea contains six different types of catechins (a fancy science term for a molecular super-hero that combats aging, cancer, and cell death). It’s your skin’s BFF for reducing redness, irritation, and premature aging.
Witch Hazel Extract (Hamamelis Virginiana) Vegan
Native To: North America
Benefits: Relieves Inflammation and skin irritation, fights acne, shrinks pores, helps remove excess oil, wards off infections and protects against skin damage. Witch Hazel leaves skin feeling light and refreshed.
Also Found in:
Pomegranate Extract (Punica Granatum) Vegan
Native To: Middle East, South Asia, and Mediterranean
Benefits: Rich in vitamins A and C essential for collagen production, pomegranates also fight signs of aging by keeping skin hydrated and fighting off wrinkle-causing free radicals.
Also Found in:
*of those surveyed
Flawless Glow
Potent Botanicals
Lasts for Days
Happiness Guarantee
Made in Small Batches in the USA
Glow On. Zero Orange.
No streaks. No orange. Just your best skin, bronzed and beautiful. And best of all, no one will believe it's fake.
Potent Botanicals
Better-for-you ingredients with the best results. Every application is infused with nature's most powerful botanicals — the kind that hydrate, soften, and care for your skin while they build your color. Clean enough to feel good about, effective enough that you'll never look back.
Made in Small Batches in the USA
Each batch of our tanners is crafted in small quantities right here in the USA. Every bottle is fresher and safer, with obsessive attention to detail.
60-Day Happiness Guarantee
We're so sure you'll love our self tanners, we give you 60-days to try it for a full money-back guarantee.
Better for you. Better for the planet.
Beauty by Earth is a certified plastic-neutral company. We're working to clean up plastics from the ocean. For every pound of plastic we produce, we clean up a pound of plastic from our oceans.
Thousands of Glowing Reviews
Join over 2 million customers who have purchased our self tanner. With over 45k 5-star reviews, we're sure you'll love them too.
I am very pale and was very skeptical. I got the medium body lotion and face lotion and followed the directions to a t. I am so very happy with my results, it did not turn my skin orange or splotchy. Nor did it break me out and I have very sensitive skin! Love this product!!! 10/10
Hi Santana! We're so happy to hear you're loving the Face Self Tanner Lotion and that it worked well for your sensitive skin. Thanks for sharing your positive experience—your feedback means a lot! Enjoy your beautiful glow!
I have absolutely loved the result of this face tanner. I was looking for some kind of tanner to use over the winter to keep alittle color and I am so glad I went with this. It smells amazing, goes on smooth, has good ingredients, and most importantly actually works. Makes my skin look like it has a small summer glow which is just what I wanted
I am 63 and fair skinned. I love the heathy natural color that this product gives to my skin- will attach a photo of me without makeup having used product daily. No weird smell and blends easily.
No streaks! No smell! I love how it sinks right into my skin. I’ve finally found a self tanner that is safe and works!
Pretty darn great.
I have tried many different self tanners, and this one is by far my favorite! It smells so good too!
I have found it to be great. It goes on easily and covers evenly which was a concern of mine. I am able to build on the color to get the color of tan that I want. It also lasts a long time.
Outstanding product. Natural tan with a wrinkle eraser....whew! It made my skin beautiful, soft, and yummy. I want to try every product you have? Thank you.
I absolutely love this face self tanner. It goes on like a regular (not greasy!) moisturizer, doesn't cause breakouts, and leaves my skin really soft and smooth. I put it on before bed and wake up with a natural glow that's not orange at all. I've gotten so many compliments on "my tan" since I started using this face self tanner...and I don't hesitate to tell people it's actually a lotion made with NATURAL ingredients. I now go out without any foundation/powder on my face and feel completely confident. This product is the perfect addition to the clean, cruelty-free beauty regimen I've been working toward. I will definitely keep purchasing it and highly recommend it! A little goes a long way, so it's 100% worth the price ;).
I am a All Natural sunlight type of gal. But with the consent overcast and now the Stay Home Order, I force to try new things. So I purchased my first self tanning set. I absolutely love it. It's not orangy at all. Easy to apply and no need to wash off before heading to bed.
This produncr works great but i ask for a bidy when the face tanner was seny
I don’t know if I’m doing something wrong. I have used many self tanners before and I’ve never had an issue with splotchy and uneven application. I’m very fair with cool undertones and I look like I have an orangey flaky skin disorder, I’ve tried your brush, the sponge mitt and my fingers to apply. I haven’t tried the tiny sponge. I know I was exfoliated because I applied it a day after a facial.
Hi Tracey, we're sorry to hear about your experience. For best results, make sure to exfoliate thoroughly before application and apply evenly. If issues persist, please contact us directly so we can assist further. Thank you for your feedback.
Love this! So glad that a tanner formulated strictly for the face is offered. Goes on smooth -- not greasy and adds hydration.
Hi Karen! We're so happy to hear you love the Face Self Tanner. It's great to know that it goes on smoothly and keeps your skin hydrated. Thanks for sharing your experience!
Love how it looks and how simple it really is
Hi Karen, we're thrilled to hear you love the Face Self Tanner! Thanks for sharing your positive experience.
Goes on nice and even. Slight scent but not bad.
Thank you for your feedback! 💚 We're so glad to hear it goes on smoothly and evenly.
We appreciate you mentioning the scent as well, and we're happy to hear it wasn't overpowering. Enjoy your glow!
It was underwhelming. The application was difficult, the scent is funky and because it's white in color, it's very had to see where you've applied it and end up finding missed spots the next day.
For reference, I am 61 years old with blonde hair and medium fair skin. I have found this lotion to leave a subtle and natural color to my face. If I apply it consecutive days, I can increase the color. It’s the closest to natural that I have ever found in a self tanner. It did not seem to darken my discoloration spots very much. I was very impressed and it’s a great addition to my summer makeup. It was not orange or streaky.
Hi Denise, thank you so much for sharing your experience! We're thrilled to hear that our Face Self Tanner Lotion works so well for you and complements your summer look. We appreciate your kind words and support!❤️
Great color, no break outs. Still has the “self tanner smell” but it fades quickly. Im able to use as moisturizer and my face is smooth and soft.
Thank you for leaving us the review, we appreciate it. <3
Not a fan. Streaked and didnt see much change.
We're so sorry to hear that. Let us know if you'd like to start a return and we can issue a refund. <3
Works great. I use the application glove and dont have any streaking or dark spots. I did have some darker spots on my feet but that was user error and i fixed it on the second application.
We love hearing this—thank you! 🤎 So glad the application glove is helping you get an even, streak-free finish.
And no worries at all about the feet—that’s super common on the first try, and it’s great you were able to adjust on your second application. That’s exactly how most people perfect their routine ✨
Real nice face tanning lotion. Goes on like any normal type of lotion.
Hi Melissa! We're so glad you enjoyed our Face Self Tanner Lotion. Thanks for sharing your experience!
Offer expires in
GRAB & GO BEFORE CHECKOUT
