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MEMORIAL DAY

Shop Memorial Day with confidence—embrace glowing, sun-kissed skin powered by nature, never chemicals. Our Memorial Day collection features 65 self-tanning and skincare essentials, meticulously crafted with vegan, clean, and planet-friendly ingredients. Tailored for sensitive skin and health-conscious beauty lovers, our mousse, lotion, drop, and kit formats offer you the flexibility to achieve hydrated, streak-free radiance at home—no sun, no orange, no harsh dyes. Explore nourishing blends of botanicals like coconut oil, aloe vera, shea butter, and vitamin C, delivering real visible results in both individual and bundled sets. Whether you’re seeking a quick tan for the holiday or a bundle for year-round glow, every product is obsessively natural, cruelty-free, and designed for easy, mess-free application. Honor the long weekend with radiant skin and a conscience that’s as clear as your complexion. Great for you. Great for the planet.

Explore our MEMORIAL DAY Buying Guide

Self-Tanning Product

Format
Lotion · Mousse · Drops · Kit
Skin Sensitivity
Sensitive skin · All skin types
Key Ingredients
Coconut oil · Shea butter · Aloe vera · Botanical extracts · Natural DHA
Vegan
Yes
Dye-Free
Yes
Fragrance-Free
Yes
Application Area
Face · Body

Skincare Set

Components
Face wash · Exfoliator · Self-tanner · Applicator mitt · Face+Body bundle
Skin Type Suitability
Oily · Combination · Sensitive
Frequently Asked Questions

What are the best Memorial Day self-tanning products for sensitive skin?

Our best picks are dye-free, fragrance-free, and vegan self-tanning lotions and mousses with hydrating botanicals—ideal for sensitive and allergy-prone skin. Look for formulas with aloe vera and shea butter, supporting a streak-free, non-irritating tan.

How do I choose between self-tanner lotions, mousses, and drops for a natural look?

Select lotions for gradual, hydrating tans, mousses for quick-drying, buildable color, and drops for customizable application by blending into existing moisturizers. All deliver natural, sun-kissed results when used as directed.

Which Memorial Day skincare sets are ideal for both face and body?

Explore our duos and kits containing both face- and body-ready formulas. Bundles include tanners, face wash, and applicator mitts—streamlining your full-body routine while supporting different skin sensitivities.

Are there any Memorial Day self-tanners with clean, vegan ingredients and no dyes?

Yes—all self-tanners in this collection are vegan, contain no synthetic dyes, and use obsessively natural ingredients like coconut oil and botanicals. They are crafted for peace of mind and gentle effectiveness.

What’s the difference between self-tanner kits and individual self-tanner products for home use?

Kits typically pair self-tanner with prepping tools like exfoliators or applicator mitts, ensuring smoother, more even results. Individual products are best if you already own accessories or want to target specific areas.

Are these self-tanning products safe for daily or repeated use?

Yes—these formulas are free from harsh chemicals, dyes, and synthetic fragrances. They’re safe for regular use if applied as recommended, supporting a consistent, natural-looking glow.

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  • Balance & Restore Luxury Face Oil Before and after comparison of a person's face with text indicating skincare results. 26% OFF
    Balance & Restore Luxury Face Oil
    $39.99 $29.99
    Your skin craves harmony. Balance & Restore Face Oil is expertly crafted with potent botanicals to deeply nourish, hydrate, and restore your complexion. Designed to soothe irritation, reduce redness, and replenish moisture, this lightweight yet powerful elixir absorbs effortlessly—leaving your skin calm, radiant, and beautifully balanced. This oil offers subtle woodsy notes of Rosemary, Frankincense, and Myrrh. Each use not only rejuvenates your skin but also connects you with the calming essence of nature. We intentionally priced this exquisite oil at 1/3 of the average price similar blends from other brands.  Deeply Nourishing: Enriched with Jojoba and Argan Oils, this luxurious face oil deeply moisturizes, leaving skin silky and smooth. Skin Tone Correction: Enhanced with Rosehip Oil, rich in Vitamin C, it works effectively to even out skin tone and reduce redness, making it ideal for managing rosacea and acne. Reduce Appearance of Acne: Contains Gotu Kola and Eyebright Extracts, known for their soothing properties, helping to calm inflammation and reduce the appearance of acne. Youthful Complexion: Features Gotu Kola and Eyebright Extracts, known for their soothing and rejuvenating effects, helping to reduce fine lines and promote youthful skin. Protective Antioxidants: Packed with Green Tea and White Tea Extracts, providing antioxidant protection against environmental stressors.
  • Bakuchiol Face Serum Two bottles of 'Beauty by Earth Youth Restoration Bakuchiol Face Serum , one with an old pump and the other with a new dropper, on a beige background. ANTI-AGING
    YouthRestoration Bakuchiol Face Serum
    $29.99
    Harness the power of Bakuchiol the natural alternative to Retinol! This silky serum helps improve skin's brightness, tone, and texture while minimizing pores and diminishing fine lines. It's perfect for helping you achieve firmer, plump-looking skin using some of nature's best ingredients! It fights wrinkles, fine lines, evens out your skin tone, and can even ease breakouts. Other guys out there are a little too harsh for our liking. Bakuchiol is the real MVP when it comes to achieving skincare greatness.
  • Tube of Beauty by Earth self Tanner tanning lotion with a black mitt on a beige background Self Tanner Body Lotion Basics Bundle
    Self Tanner Body Lotion Basics Bundle
    $39.99
    Light
  • 100% Boar Bristle Hair Brush A woman with frizz before and after with no frizz
    Boar Bristle Hair Brush
    $19.99
    Want shiny, healthy, manageable hair? No sweat. Our Boar Bristle Hair Brush detangles as it spreads oil from your roots to the tip of your hair. No more breakage, no more split ends, not more frizz: just strong, healthy, beautiful hair.Crafted with high-quality boar bristles, our brush is perfect for all hair types and lengths. The natural bristles help to stimulate your scalp, promoting healthy hair growth and a natural shine. Plus, the lightweight and ergonomic design allow for easy handling and styling, making it a must-have tool for your haircare routine. No need for harsh chemicals or expensive treatments, our Boar Bristle Hair Brush does all the work for you. It gently massages your scalp, improving blood circulation and promoting healthier hair follicles. And with consistent use, you'll notice a visible difference in the overall appearance and texture of your hair. 
  • Packaging of Beauty by Earth Eucalyptus Mint Shower Steamers on a beige background Two side-by-side images of a woman with text 'Why rush, when you can unwind?' Before and after with shower steamers.
    Shower Steamers (7-Pack)
    $19.99
  • Vanilla Coconut Body Scrub jar with visible scrub Comparison of legs with and without hair removal using a hair removal product.
    Body Scrub Vanilla Coconut
    $29.99
    This exfoliating sugar scrub revitalizes dull skin for a radiant glow. Packed with thirst-quenching oils, antioxidants, and anti-bacterial agents, our certified organic scrub will leave your skin feeling hydrated and nourished. Smooth skin is just a scrub away.
  • Tube of Hyaluronic Acid Eye Gel on a beige background Before and after comparison of a woman's eye area with text indicating reduction of puffiness and fine lines. 65% OFF
    Hyaluronic Acid Eye Gel
    $27.99 $10.00
    Looking to erase the signs of aging around your eyes? This Hyaluronic Acid Eye Gel is just what you need! The antioxidant-rich formula helps to smooth out puffiness and fine lines, while the cooling stainless steel applicator provides a soothing sensation.  So say goodbye to those tired-looking eyes and hello to youthful-looking skin!
  • Body wash shower gel peppermint tea tree tube with 'Beauty by Earth' branding A model using body wash shower gel on body
    Body Wash Shower Gel
    $18.99
  • Beauty by Earth self tanning mousse and face lotion fair to medium bundle with application kit black body and face mitt, and exfoliation glove on a beige background. Woman wearing a white bodysuit against a plain background showing before and after results of self tanning mousse and face lotion bundle.
    Self Tanner Mousse Ultimate Bundle
    $74.99
    Medium
  • Jar of Hyaluronic Acid Face Cream with 'Beauty by Earth' branding on a beige background girl holding hyaluronic acid face cream
    Hyaluronic Acid Face Cream
    $29.99
    Are regular moisturizers just not cutting it for you? This hyaluronic acid face cream will have you waking up with radiant and hydrated skin in no time. Hyaluronic acid works to smooth the skin and is a serious wrinkle fighter. Sleep your way to plumper, firmer skin, and watch fine lines disappear. It's that easy!
  • Beauty by Earth self tanning mousse and face tanner lotion medium. Self Tanner Mousse Duo – Face & Body Bundle 16% OFF
    Self Tanner Mousse Duo – Face & Body Bundle
    $64.99 $54.99
    Light
  • Peppermint Tea Tree Body Scrub jar with visible scrub on beige background body scrub before/after
    Peppermint Tea Tree Body Scrub
    $24.99
    Get ready to glow! This scrub's intoxicating peppermint tea tree scent plus moisturizing oils will give you a lustrous glow after a single use. So go ahead and get rid of rough and dry skin without the harsh chemicals. We're pretty sure you're going to be as obsessed with this as we are.
  • HyperActive Anti-Aging® Vitamin C Toner - Single - EC - Beauty by Earth Before and after comparison of a person's face with text indicating dark spot reduction.
    HyperActive Anti-Aging Vitamin C Toner
    $29.99
    Formulated with our exclusive HyperActive Anti-Aging blend, this toner packs in a blend of hydrating + antioxidant rich ingredients like Apple Fruit Cell Culture, Green Tea, White Tea and Hyaluronic Acid. Together, this Vitamin C Toner formula works to add moisture, brighten, and reduce redness while also offering protection against free-radicals.
  • Bottle of Aloe Vera Gel with a green label on a beige background Before and after comparison of a woman's shoulder with relief of itching text.
    Aloe Vera Gel
    $19.99
    Your skin works hard, give it a little something back with Beauty by Earth's 98% Organic Aloe Vera Gel. It's the next best thing to the plant itself, giving you a reliable and natural solution to life's little irritations.
  • YouthRestoration Bakuchiol Face Toner BEFORE AFTER ACNE ANTI-AGING
    YouthRestoration Bakuchiol Face Toner
    $29.99
    Harness the power of Bakuchiol, the natural alternative to Retinol! This lightweight toner helps improve skin's brightness, tone, and texture while minimizing pores and diminishing fine lines. It's perfect for helping you achieve firmer, plump-looking skin using some of nature's best ingredients! Loaded with antioxidants and anti-inflammatory properties, this effective yet gentle ingredient will take your skincare game to the next level in an easy-to-apply toner! 
  • Hyaluronic Acid Face Toner & Facial Mist bottle on a beige background Before and after HA Acid face toner 65% OFF
    Hyaluronic Acid Face Toner and Facial Mist
    $27.99 $10.00
    This hyaluronic acid toner is one step in your routine that you'll never want to skip. Hyaluronic acid works to retain the moisture and elasticity in our skin. Spritz your way to a tighter, firmer, and more youthful-looking complexion. Oh and, don't forget to pair this gem with its equally amazing hyaluronic sidekicks from BBE.
  • After sun cooling aloe vera spray bottle on a beige background After Sun Cooling Spray
    After Sun Cooling Spray
    $19.99
    Sometimes, you just need to cool off (figuratively and literally)! Use your After Sun Cooling Spray for a little refreshment throughout the day, or as an added touch of luxury after your shower. Our spray feels nourishing and reviving on the skin, and it's the perfect cherry on top of your get clean routine!
  • Beauty by Earth Eucalyptus Mint Shower Steamers packaging with tablets on a beige background additional-10% TOP GIFT
    Shower Steamers (14-Pack)
    $30.00
  • Charcoal face bar A woman applying charcoal face bar to face and washing it off demo
    Charcoal Face Bar
    $12.99
    Clean, refreshed, and acne-banashing? Yes, please! Our charcoal face bar balances and cleanses oily and acne-prone skin. Enjoy the cooling properties of peppermint leave your skin with a gentle coolness and vibrancy. Use daily to feel fresh and look your best.
  • Row of lip balm tubes with various flavors on a light gray background Before and after comparison of lips with hydration benefits and USDA Organic label.
    Organic Lip Balm Gift Set (12 PACK)
    $30.99
    Our Natural Lip Balm Gift Set 12-pack of Beauty by Earth lip balms features all of your favorite flavors, packed inside our earth friendly gift box. Enjoy a unique flavor for every day of the week, and still have some left over to share.
  • Beauty by Earth dry shampoo and volume powder bottle on a white background non-aerosol dry shampoo NEW 10% OFF
    Dry Shampoo & Volume Powder (Feel Good Citrus)
    $21.99 $19.99
    Revive and volumize your roots with an exquisitely upgraded formula, crafted from ultra-fine, botanical dry shampoo powder. Crafted from an exceptional blend of ultra-fine, botanical powders—including Certified Organic Aloe, Rice, and Tapioca—this next-generation formula refreshes greasy, unwashed strands. Gently puff the dry shampoo onto hair and enjoy a weightless, invisible finish that leaves your locks looking fresh and revitalized. Each puff leaves strands refreshed with a subtle citrus aroma, powered by essential oils  with no fragrances, dyes, or filler chemicals.  What makes it unparalleled: Beautiful, clean Locks: Helps extend your hair between washes, leaving hair stronger and silkier. Volumizing & Hold: Adds volume to strands and hold styles and braids. Particularly rewarding for fine, thin hair.   Whisper-Soft Texture: A delicate mist that vanishes into hair, leaving no trace but impeccable volume and vitality. Flawless, Invisible Finish: Zero chalky residue—only effortlessly refreshed, naturally radiant hair. Subtle Citrus Scent from Essential Oils: A subtle, uplifting veil of citrus—sophisticated, clean, and irresistibly fresh. Elevated Botanical Infusion: Certified Organic Aloe, Rice, and Spearmint, enriched with Biotin for hair that is not only revived, but deeply nourished. No residue. No compromise. Only the sublime sensation of hair that looks—and feels—freshly styled. For those who demand more from their beauty rituals—whether perfecting a post-workout touch-up, extending a flawless blowout, or restoring luster mid-day—this is your essential, uncompromising refresh. Fresh hair. Fresh formula. A fresher you.
  • Hyperactive Anti-Aging Vitamin C Cream - Single - Beauty by Earth Before and after comparison of a woman's face with text promoting skin improvement.
    HyperActive Vitamin C Cream
    $32.99
    Formulated with our exclusive HyperActive Anti-Aging blend, this intense blend of hydrating ingredients mingles with powerful anti-oxidants. The result is a rich moisture that repairs and protects the skin's barrier. Revive otherwise dry, lackluster, aging skin into a glowing, youthful complexion. We all know how drying summer can be for our skin. But did you know all that heat is actually deepening your wrinkles? Dry skin feels irritated, flakey, and is prone to exaggerating wrinkles and fine lines like no body's business. This moisturizer is packed with Vitamin C to hydrate and plump skin while leaving it young and vibrant. You'll love it for providing deep, lasting hydration, smoothing fine lines, brightening & repairing skin, and reducing visibility of age spots. Best of all, use it day and night for the perfect summer glow.
  • Rose Water Facial Toner bottle with a beige background Before and after comparison of a woman's face with visible skin improvement.
    Rose Water Facial Toner
    $19.99
    Nurture your skin with our witch hazel and rose petal water facial toner. It's time to give your skin some love, using our toner is a great way to clear oil and dead skin cells while feeling refreshed, cleansed, and soothed.
  • Self Tanner Kabuki Brush Set Close-up of a hand with a manicured nail touching dark fur.
    Self Tanner Kabuki Brush Set
    $30.98
    Achieve a flawless, streak-free tan with our Self Tanner Kabuki Brush Set. Designed for precision and smooth blending, this duo makes applying self-tanner effortless—whether it’s your face or your body. This set includes: Kabuki Body Blending Brush: Soft, dense bristles ensure even, streak-free coverage on arms, legs, and torso. Kabuki Face Brush: Perfectly sized for the face, blending your self-tanner seamlessly for a natural, radiant glow. Crafted to deliver professional-quality results at home, this brush set makes tanning simple, precise, and luxurious. Say goodbye to streaks and hello to your most flawless glow yet.

FAQ

Your Questions, Answered

Which shade of self tanner should I use: Light or Medium?

✨ How to easily choose the right formula for you by your skin tone's natural darkness.

1: Are you very fair? Burn easily? Choose our Light formula.

2: More yellow or caramel tones? Try our Medium formula.

Note: If you shopped with us before, Fair to Medium is now labeled Light and Medium to Dark is now labeled Medium.✨

Are all your products vegan?

The majority of our products are vegan with the exception of a few products that use boar hair or beeswax. We’re a certified cruelty-free company and are big animal lovers! If you have questions about how any of our products are developed, feel free to reach out at [email protected]

How do your BOGO coupons work?

Buy One, Get One (BOGO) Offers—When you use BOGO coupons at our store, you will need to first add all of the desired products to the cart. Once you’ve added the products and the coupon code, the coupon will give you the 2nd matching and/or lowest price item(s) for free.

(Note, in order to get BOGO to multiply, you must add all desired items. Once all are added, within every pair or every other product, the item of equal of lowest price will be discounted at checkout.

Please note, all desired products MUST be added to the cart before applying the code. BOGO can only work in pairs, meaning if you have 4 products in your cart you will receive 2 free. If you have 5 items in your cart, you will only receive 2 free. Please be sure to add items in sets of 2. Must add a minimum of 2 items for the code to work.)

 

How do I get Free Shipping on my order?

SHIPPING POLICY

ALL US* orders $65+ ship FREE!* We pride ourselves on fast, accurate delivery, and great service.

Need help? Give us a shout!

*Free shipping is restricted to the 48 continental states, excluding Hawaii, Alaska, and Puerto Rico.

How can I get freebies with my order?

We love freebies too!

1: Download our App and shop! We've always got freebies available on the app that unlock at various price points. On the app, you can CHOOSE which freebie you'd like if you've met the price threshold!

2: Checkout on our website and unlock cart freebies!
These change from time to time as does the price threshold to unlock them. PSST.. yes you can get more than one!

3: Subscribe to our Essentials Club! You'll get FREE, full-sized products on your 2nd and 4th renewals. PLUS, you'll unlock a bonus 200 beauty bucks in rewards (with $10 store credit) on your 5th renewal. Sounds good, amiright?

What is your return policy?

RETURNS POLICY
Love it or get your money back!
If you’re not satisfied with your purchase you can return it within 30 days – HASSLE FREE and we will refund the original purchase price of the product. It’s really that simple.

HOW IT WORKS
1. Email 
[email protected] your return request with the following information:a. Contact information (name, phone number, email address)b. Place of Purchase (Website, Amazon, etc.)c. Order Numberd. Item Purchasede. Reason for Return

2. Beauty by Earth will email you a shipping label to return the item.

3. Mail your return, using the label provided, back to Beauty by Earth with the following included in the shipment:

a. Original Purchase Receipt

b. A Note Stating Reason for Return

Refunds are processed within 2 to 5 days and will be re-credited to the original method of payment.

Please note the following items are non-refundable:

-Original Shipping Charges and Shipping Protection Charges

-Gift Cards

-Beauty Bloopers

-Gifts, freebies, or samples.

How do I apply to collaborate with your brand?

We're delighted you're interested in collaborating with us!

As a small business, we don’t currently offer paid content campaigns, but would be happy to send gifted products in exchange for posts or videos. You can also sign up to be an affiliate with us and earn cash when you bring in sales!

If that sounds amenable to you, please sign up here.

How do subscriptions work?

Our Subscriptions are super simple!

1: Select a delivery period that fits your needs (every 30 days, 45 days, 60 days, or 90 days.)

2: Save 15% off of your subscription. Better still, get FREE SHIPPING* when you order $65 or more!

3: You can pause or cancel your subscription at any time. Just log in to your account and click on manage subscriptions.


*Free shipping only applies to orders of $65 or more sent within any of the contiguous states within the USA. Does not apply to Alaska, Hawaii, or Puerto Rico.